Subvertising

Subvertising

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Subvertising
The following worksheet can be used by Intermediate or Upper-Intermediate level students doing a Business English course. The previewing activities may include a brief discussion about the role of advertising in our life. The students enlarge on the positive and negative effect advertising has on our society. The students can rely on the GLOSSARY in order to give detailed answers to the teacher's questions. They can also give examples of the most eye-catching and powerful adverts they know. Before watching the video the students look through the questions they will be asked to answer. After the students have discussed the role of subvertising the teacher can ask them to create their own subverts using the original McDonalds advert.